SEO is the process of making your website more appealing to search engines like Google, Bing, or Yahoo, so they rank it higher in search results for relevant queries. Search engines use complex algorithms to determine the relevance and quality of a website based on several factors, including content, user experience, backlinks, and technical setup.
The goal of SEO is not only to attract traffic but to attract relevant traffic—users who are looking for what you offer and are more likely to engage with your content or convert into customers.
They can vary based on the complexity of the business’s needs. Some e-commerce solutions are designed for simple stores with a few products, while others are equipped to handle large inventories, complex product types, and international sales.
































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